Central European Business Review, 2021 (vol. 10), issue 4
Articles
Evaluation of the Effects of the Graduate Practice in Slovakia: Comparison of Results of Counterfactual Methods
Lucia ©vábová, Katarína Kramárová, Marek Ďurica
Central European Business Review 2021, 10(4):1-31 | DOI: 10.18267/j.cebr.266 
Graduate Practice is in Slovakia one of the measures of active labour market policy aimed at decreasing the unemployment rate of young graduates. It is one of the most frequently used interventions by young jobseekers under the age of 26; similar measures are used in other European Union (EU) member states. The specific objective of this intervention is to provide young jobseekers to gain the first contact with the labour market, first work experience and work habits that may be attractive to potential employers. The intervention is financed from the European Social Fund (within the Operational Program – Human Resources and the priority axis...
Academic Entrepreneurship: An Empirical Research of Invention Commercialisation
Duong Cong Doanh, Tomasz Bernat, Nguyen Thanh Hieu, Nguyen Bich Ngoc, Nguyen Thi Phuong Linh
Central European Business Review 2021, 10(4):33-62 | DOI: 10.18267/j.cebr.265
Empirical studies exploring particular mechanisms that the country’s institutional profile, such as regulatory and normative dimensions are internalised into scientists’ cognitive process of commercialising their research results, are rather sparse. This study aims to develop a conceptual framework in which integrated the lens of institutional theory and theory of planned behaviour to empirically test and discover the effects of regulatory and normative supports on scientists’ intention to commercialise an invention. A survey was conducted at institutions and universities using stratified random sampling from 255 scientists during...
Analysis of Processes Information Flows and Items as Additional Design Factor in COBIT Framework
Petr Rozehnal, Vítězslav Novák
Central European Business Review 2021, 10(4):63-82 | DOI: 10.18267/j.cebr.264
COBIT is a process-oriented IT governance framework. In the 2019 version, the framework offers a significantly redesigned approach to prioritise processes and set process target capability levels. The design phase is very important to achieve a governance system in future. Although there are several design factors defined in the design phase of COBIT 2019, these factors do not assess process suitability and value for the governance system. Thus, connections and continuity among processes are not taken into consideration enough. Therefore, the aim of the article is to suggest another design factor based on the interrelationships of processes in the...
Is Health Consciousness Important at the Time of Coronavirus? The Case of Slovakia and Hungary
Marián Čvirik
Central European Business Review 2021, 10(4):83-97 | DOI: 10.18267/j.cebr.276
The whole world is trying to keep the coronavirus under control. However, it is certain that the consequences of coronavirus do not affect the world economy but also health care and health-conscious consumer behaviour. The first wave of coronavirus came under control when the second wave appeared. What impact will this wave have on consumers’ health consciousness? The article focuses on examining the difference between the level of health consciousness at the time of the decline of the first wave and the release of measures against coronavirus and the second upcoming wave of the mutated version of the virus. The main goal of the state is to examine...
The Value-Based Pricing Determination Matrix for Pricing Method Selection
Florian Steinbrenner, Jana Turčínková
Central European Business Review 2021, 10(4):99-123 | DOI: 10.18267/j.cebr.267
Several researchers suggest that value-based pricing (VBP) is one of the most profitable pricing methods for companies competing in today's business environment. Interestingly, the implementation rates of VBP are, however, rather low. Numerous barriers to the implementation of value-based pricing have been found by researchers already. Although, a theoretical model for determining whether value-based pricing may be a suitable pricing method for a business is yet to be found in the literature. This study aims to introduce a theoretical model to aid pricing executives in their pricing method selection. For this purpose, 20 semi-structured in-depth expert...