Central European Business Review - Latest articles

Show: Order by: Page size:
Topics:

Results 1 to 30 of 66:

The Post-Covid Adaptation and Transformation Model of Retail Food Units Based on Customer Behaviour: What Constitutes the New Normal for Marketing Management?Articles

Kristína Horváthová, Marián Čvirik

Central European Business Review 2026, 15(1):135-149 | DOI: 10.18267/j.cebr.409  

The post-COVID period brought not only a change in the way of life but also in business. The aim of the paper is the investigation of possible changes in preferences in the context of retail as well as the identification of key elements of changes in behaviour for the needs of managerial practice. The paper is supported by a primary survey based on 370 respondents. Respondents responded to seven key statements that emerged from the professional literature as possible elements of change that occurred after COVID-19. For data processing, we use a number of statistical methods with an emphasis on descriptive statistics, correspondence analysis,...

Fostering Diversity in Recruitment: Sectoral Insights from Post-socialist European CountriesArticles

Branka Zolak Poljašević, Nemanja Berber, Dragana Došenović Milaković

Central European Business Review 2026, 15(1):111-133 | DOI: 10.18267/j.cebr.407  

Diversity-oriented recruitment practices are increasingly recognized as a crucial component of human resource management, particularly in the context of globalization. However, the implementation of these practices varies significantly across organizational contexts and economic systems. This study examines the adoption of diversity-oriented recruitment practices in post-socialist European countries, where historical legacies and transitional economic conditions shape workforce diversity policies. Using data from the CRANET research network, the study analyzes responses from 1,270 companies in 11 post-socialist economies. A combination of descriptive...

Comparative Analysis of the Logistics Performance Index of Central and Eastern European Countries: A Hybrid LOPCOW-RAWEC ModelArticles

Emre Kadir Özekenci

Central European Business Review 2026, 15(1):89-109 | DOI: 10.18267/j.cebr.408  

This study evaluates the logistics performance index of Central and Eastern European (CEE) countries using a hybrid Multi-Criteria Decision-Making (MCDM) model. It examines the logistics performance of CEE countries from 2010 to 2023. The countries included in this study are Albania, Bosnia and Herzegovina, Bulgaria, Croatia, Czechia, Estonia, Georgia, Hungary, Latvia, Lithuania, Moldova, Montenegro, North Macedonia, Poland, Romania, Serbia, Slovak Republic, Slovenia and Ukraine. The assessment of the logistics performance is conducted based on six criteria determined through a literature review: customs, infrastructure, international shipments, logistics...

The Impact of Job Satisfaction on Job Performance in Remote Work Contexts: An Empirical Investigation Using the JD-R ModelArticles

Yen Mac Thi Hai, Cuong Tran Thi

Central European Business Review 2026, 15(1):61-87 | DOI: 10.18267/j.cebr.406  

The Fourth Industrial Revolution has propelled many employees to perform work from home (WFH), which has been enabled by rapid digital advancements and the integration of technology into daily workflows. This paper aims to explore the relationship between job satisfaction and job performance for employees working from home in Vietnam due to remote work policies implemented by European enterprises. Based on the Job Demands-Resources (JD-R) theory, the research model is proposed. Accordingly, hypotheses are developed, and this study applies a quantitative analysis with a research sample of 256 employees from European multinational enterprises now working...

The Connectedness between Bitcoin, Stock Market, Gold, Oil, Bond and Exchange Rate: Evidence from Quantile VAR Approach and Portfolio StrategiesArticles

Zekai Şenol, Bahri Fatih Tekin

Central European Business Review 2026, 15(1):29-60 | DOI: 10.18267/j.cebr.405  

This study examines the dynamic connectedness between Bitcoin and various financial assets, including the stock market, gold, oil, bonds, and exchange rates, as well as explores portfolio strategies involving these assets. The study covers the period from January 2, 2015, to March 1, 2024. The quantile connectedness approach and portfolio strategies are utilized in the analysis. The findings are as follows: Intermarket volatility spillover significantly increases under extreme conditions. Bitcoin emerges as a transmitter during bullish markets and acts as a receiver in bearish and normal market conditions. Gold serves as a receiver in extreme conditions...

Performance Evaluation of Traditional and LCC Airlines under the Impact of Covid-19 Pandemic: A Case Study on the European Airline MarketArticles

Veysi Asker

Central European Business Review 2026, 15(1):1-27 | DOI: 10.18267/j.cebr.404  

The objective of this study is to investigate the effects of the Covid-19 pandemic on the multidimensional performance of companies operating in the European airline transport sector. In Addition is to compare multidimensional performance of Traditional and LCC (Low Cost Carrier) airlines in the European airline transport sector across the pre-pandemic, pandemic and post-pandemic periods. In this context, the multidimensional performance of 11 airlines (6 Traditional and 5 LCC) operating in Europe for the period 2019–2022 is analysed using the LOPCOW-based AROMAN method. In the initial stage of the analysis, the variables pertaining to the airlines...

Customer Value-Added as an Integral Component of HRM StrategyArticles

Katarína Stachová, Zdenko Stacho

Central European Business Review 2025, 14(5):117-134 | DOI: 10.18267/j.cebr.400  

The focus on customer value-added (CVA) concepts in human resource management (HRM) is increasingly vital for maintaining competitiveness and sustainability in today's dynamic environment. This study evaluates the current implementation and future expectations of CVA in HRM within Central and Eastern European (CEE) countries, comparing these findings with practices in Western Europe (WE) and globally. The primary objective is to analyze the extent of CVA integration in HRM systems and assess the sustainable competitiveness of CEE enterprises. The study aims to understand the current state of CVA in HRM and its projected importance for sustainable business...

Does Foreign Direct Investment Increase Business R&D Expenditures in Host Countries?Articles

Dušan Steinhauser

Central European Business Review 2025, 14(5):93-115 | DOI: 10.18267/j.cebr.403  

During the current multiple crises periods, economies are trying to find their way to development. One possibility is investment in research and development (R&D). However, emerging economies often have limited resources, so they rely on stimulating R&D through FDI inflows. The question remains about the effectiveness of this path. To investigate this question methodologically, a panel regression analysis with fixed effects was applied. The presented research was inspired by the empirical finding that a correlation between FDI inflow and business expenditure on research and development (BERD) has not been proven in EU countries. However, the...

An Empirical Analysis of the Competencies of Management Consultants in Northeast Hungary between 2001–2021Articles

Agnes Tokar-Szadai

Central European Business Review 2025, 14(5):61-91 | DOI: 10.18267/j.cebr.402  

This study examines the evolving competencies of management consultants in Northeast Hungary from 2001 to 2021 and proposes a comprehensive consultant competence model based on a 20-year longitudinal analysis. The research combines questionnaire surveys (conducted in 2001 and 2005–2006) with in-depth interviews involving consultants and clients during 2011–2012, 2015–2016, and 2020–2021, analysed using SPSS 30.0. Findings reveal significant transformations in consultant competencies over the two decades, shaped by the region’s socio-economic evolution. Notably, perceptions of consultant competence remained stable between...

Detecting Anomalies in Tax Revenues Using Benford's Law. The Case of Polish AdjustmentArticles

Piotr Luty, Zuzanna Zawolska

Central European Business Review 2025, 14(5):41-60 | DOI: 10.18267/j.cebr.401  

Changes in legal regulations are a permanent element of political systems. The degree of complexity of tax systems is a characteristic feature of developing countries. The study aims to check whether changes in legal regulations cause manipulations in companies' financial data. Manipulations may result from the ambiguity of the introduced regulations (unintentional) or the deliberate actions of taxpayers (intentional). The study analyses the impact of changes in reporting information on tax income from capital sources on anomalies in financial data. In the survey, anomalies in economic data are identified using Benford's Law, using MAD (mean absolute...

Family Entrepreneurship and Sustainability: Empirical Analysis from HungaryArticles

Melinda Krankovits, Márta Konczosné Szombathelyi, Judit Csákné Filep, Áron Szennay

Central European Business Review 2025, 14(5):23-39 | DOI: 10.18267/j.cebr.399  

Family firms, accounting for 60% of European private sector jobs, play a critical role in advancing business sector sustainability through their practices and employment characteristics. This study examines family entrepreneurs’ attitudes toward sustainability using quantitative methods and the 2023 Global Entrepreneurship Monitor (GEM) Annual Population Survey (APS) dataset from Hungary. Businesses were categorised into non-family, one-person, and family enterprises. After analysing the reliability of sustainability-related questions, two indices measuring attitudes toward environmental, social, and economic sustainability were constructed:...

Economic Freedom Index and Foreign Direct Investment: Bridging the Gap between Developed and Emerging EconomiesArticles

Avni H. Alidemaj, Anatoljis Krivins, Esat Durguti, John McArdle

Central European Business Review 2025, 14(5):1-22 | DOI: 10.18267/j.cebr.398  

The working paper examines several variables of the Economic Freedom Index and the effect of GDP on foreign direct investment (FDI) in the 6 European Union economies (EU6) and the 6 Western Balkan economies (WB6). This study aims to explore whether these determinants affect foreign direct investments in EU6 and WB6 towards other international economies. To accomplish the stated aim, we used secondary panel data on an annual basis from the trusted databases of the Heritage Foundation and the World Bank, covering the period 2017–2023, comprising a total of 42 observations for each panel. The mathematical modeling paradigm employed is Two-Stage...

Funding Structure of Clusters in Post-Communist and Developed CountriesArticles

Peter Burger, Eduard Baumöhl

Central European Business Review 2025, 14(4):133-152 | DOI: 10.18267/j.cebr.397  

The paper compares the funding structure of European clusters. It uses a hand-collected questionnaire survey (n = 185) to examine the budget structure of European clusters. The objective is to identify the differences between clusters in post-communist and developed countries, as well as between clusters located in countries with higher and lower levels of innovation performance. The results show that clusters in (i) post-communist countries and (ii) countries with lower levels of innovation performance have a much higher share of EU structural funds and community programmes in their budgets than clusters in (iii) developed countries and (iv) countries...

Industry 4.0 Technologies in SMEs and Differences According to Company Size and Sector of the Company: The Case of the CzechiaArticles

Lukáš Klarner, Petr Řehoř, Jaroslav Vrchota, Monika Maříková

Central European Business Review 2025, 14(4):107-132 | DOI: 10.18267/j.cebr.394  

The article focuses on adoption of Industry 4.0 technologies in Czechia's small and medium-sized enterprises (SMEs). It examines how enterprise size and sector affect the level of implementation of these technologies. The main objective is to observe the differences in the use of modern technologies in SMEs based on enterprise size and the sector in which they operate and to identify the main barriers to their implementation. The research was conducted online between October 2023 and January 2024, involving 240 respondents from various sectors. The statistical analysis included a non-parametric multivariate analysis of variance (PERMANOVA), the Kruskal-Wallis...

Does CEO Ownership in High-Tech Companies Affect Corporate Financial Decisions?Articles

Elżbieta Bukalska, Jakub Czerniak, Irmina Florek

Central European Business Review 2025, 14(4):81-106 | DOI: 10.18267/j.cebr.395  

The role of high-tech companies increases in turbulent times. Additionally, the status of the company (high-tech or non-high-tech) affects financial decisions. Moreover, CEOs with ownership in the company that they work for make specific financial decisions. The paper aims to identify the impact of CEO ownership on financial decisions in high-tech companies. The sample consists of 750 manufacturing firm-year observations from the period 2018-2021. All the companies included in the research are listed on the Warsaw Stock Exchange. Linear mixed-model analysis with individual and interactive effects were implemented. Findings show that high-tech companies...

Unwritten Rules Of "Instagrammable" Travel as a Status Symbol: Visual Analysis of Social Media Posts among Young Middle-Class AdultsArticles

Jana Kovarova, Zuzana Chytkova

Central European Business Review 2025, 14(4):65-80 | DOI: 10.18267/j.cebr.393  

It is a well-known fact that consumers demonstrate their status through displaying their consumption and one of the key areas of consumption used to display status is travel. While traditional markers of travel status emphasized destinations, today’s status is more often conveyed through particular, often intangible, elements included in how the travel experience is shared. The display of these more intangible and immaterial aspects of travel consumption has developed vis-a-vis the proliferation of social media, which has allowed displaying the manner of travel in more detail but has also changed what status travel means. Our research aims to...

Enhancing Security in Sustainable Energy Systems for Central European Business: An Adaptive Response Methodology under National EconomyArticles

Yurii Kharazishvili, Oleksandr Sukhodolia, Gennadii Riabtsev, Oleksandr Kalinin, Galyna Us, Yevhen Lunov

Central European Business Review 2025, 14(4):25-63 | DOI: 10.18267/j.cebr.396  

The increasing complexity of energy security threats, both internal and external, poses significant challenges for businesses in Europe, necessitating a robust framework for evaluating and responding to these risks. This article introduces a comprehensive methodology designed to assess the effects of these threats on a state's energy security through two distinct approaches. The first method focuses on identifying imbalances by analysing the deviation of key indicators from established sustainability benchmarks. The second method combines expert evaluations of changes in comprehensive index components with mathematical computations to assess their...

Users' Attitudes towards Self-Service Technologies (SSTs): The Role of Demographic FactorsArticles

Vladimir Zhechev, Gabriela Popova

Central European Business Review 2025, 14(4):1-24 | DOI: 10.18267/j.cebr.392  

In the contemporary business environment, many companies in Central and Eastern Europe (CEE) have adopted self-service technologies (SSTs), moving away from traditional face-to-face interactions. Although numerous studies have examined the factors that shape users’ attitudes towards SSTs, the extant literature has primarily focused on the impact of specific individual and technological factors. In addition, a predominant emphasis is placed on SSTs for hotels, restaurants and retail stores. To bridge these gaps, the present research explores the effect of demographic factors on Bulgarian users’ attitudes towards SSTs at filling stations....

Exploring the Nexus between Corporate Sustainability Disclosure and Firm Tax Behaviour: A Meta-AnalysisArticles

Maria Mitroulia, Evangelos Chytis, Thomas Kitsantas

Central European Business Review 2025, 14(3):103-131 | DOI: 10.18267/j.cebr.391  

An increasing number of articles published on the nexus between corporate sustainability disclosure (CSD) and tax behaviour (TB) have enriched the academic research landscape. However, they have provided inconclusive results as to the nature of the connection and have not yet adequately examined the sources of variation that might moderate the effect sizes under investigation. This study performs a standard meta-analysis and synthesises the empirical-quantitative results regarding the CSD-TB connection, following Hunter & Schmidt's (1990) research design. Several criteria are employed to collect documents with methodological and content relevance....

Understanding Consumers and Their Preferences Purchasing Food with Product Quality Labels: Insights from the Czech MarketArticles

Michal Stoklasa, Michal Halaška

Central European Business Review 2025, 14(3):87-102 | DOI: 10.18267/j.cebr.390  

Companies with product quality labels, often micro-companies or solo entrepreneurs, do not have the marketing know-how of retail chains and are being outpaced in communication in the fast current online environment, especially on social media platforms. Current literature does not provide this specific knowledge, such as what are the important product quality characteristics which should be talked about in marketing campaigns and how these should campaigns be targeted. Thus, the aim of this article is to examine the product quality characteristics important for Czech consumers purchasing food products with a quality label and find suitable consumer...

Does Gender Interact with Financial Reporting Quality?Articles

Ivana Tadić, Željana Aljinović Barać, Jurica Kurtović

Central European Business Review 2025, 14(3):65-85 | DOI: 10.18267/j.cebr.387  

The underrepresentation of women in leadership positions is common evidence of gender inequality. Consequently, the European Commission brought a directive to balance the underrepresentation of women on boards in EU countries. Often, females are presumed to be less favourable for top management positions in successful companies and are faced with different obstacles during their careers. However, they possess many different characteristics, which makes them excellent leaders and may create positive differences in financial reporting quality (FRQ). Croatia still lags behind other EU countries in terms of the share of women within corporate boards; therefore,...

Population Literacy and ICT Skills: Drivers of Net Migration GrowthArticles

Aleksy Kwilinski, Oleksii Lyulyov, Tetyana Pimonenko

Central European Business Review 2025, 14(3):45-63 | DOI: 10.18267/j.cebr.388  

The effectiveness of education policies and economic, social and environmental conditions play a crucial role in a country’s ability to attract intellectual capital and influence emigration levels. Effective management of migration processes requires coordinating and synchronizing policies across various economic sectors to address the complexity of these dynamics. This study employs a two-step system of the generalized method of moments (GMM) to analyse the impacts of population literacy and ICT skills on migration patterns in EU countries in the period 2007–2022. The findings underscore the importance of enhancing ICT skills and improving...

Investigating Effects of Infodemic on Store Visit IntentionArticles

Esra Türk, Ünsalan Mustafa

Central European Business Review 2025, 14(3):21-44 | DOI: 10.18267/j.cebr.386  

This study aims to statistically investigate the effects of an infodemic as an external stimulus on consumer decision processes based on the stimulus-organism-response theory (SOR). An infodemic is known as an epidemic of misinformation, and the literature on infodemics in marketing is quite limited. With the research model created for this purpose, the mediating role of brand trust (organism) in the relationship between both infodemic and positive word-of-mouth marketing (stimulus) and consumers' store visit intentions (response) is examined. The findings suggest that infodemic news and positive word-of-mouth marketing influence consumers' shopping...

Willingness of Gen Z Members to Give up Comfort in the Field of Sustainability, Waste Sorting, Electromobility: A Representative Study in CzechiaArticles

Robert Zámečník, Radek Tahal

Central European Business Review 2025, 14(3):1-19 | DOI: 10.18267/j.cebr.389  

A frequently discussed topic nowadays, especially in business, marketing or human resources, is the generation gap. Young people have a relatively strong environmental sense, which is also reflected in their choice of employment. When formulating the hypotheses, we proceeded from theories of social capital. Gen Z, which has grown up and matured in a fully digital world, attracts a lot of attention. This is evidenced by the many expert studies on the subject. One important reason for studying the behaviour and attitudes of Gen Z is their significant purchasing power. These people are on the rise or approaching the peak of their professional careers....

Leaders of Family Businesses and Their Team RolesArticles

Ondřej Linhart, Petra Rydvalová

Central European Business Review 2025, 14(2):119-137 | DOI: 10.18267/j.cebr.384  

Leadership in family businesses has unique characteristics due to the special culture that family business carries, such as the special family bonds that the leader has with the team, the strong influence of the leader on the “family” team and the high level of dependence of the whole family on the business success. These traits should be reflected in the leader’s approach towards teamwork. This research paper aims to identify these traits, more specifically, using the Belbin team role methodology, to identify which team roles are the most typical of family business leaders and which are rather rare or insignificantly represented....

Exploring the Relationship between Recruitment Process and Turnover Intentions with Mediating Role of Affective Commitment: Implications for European EnterprisesArticles

Yen Mac Thi Hai, Thuy Nguyen Thi Le, Tran Thi Cuong, Minh Nguyen Thi Hong

Central European Business Review 2025, 14(2):93-117 | DOI: 10.18267/j.cebr.382  

This research explores the relationship between the recruitment process and turnover intentions, with the mediating role of affective commitment among Generation Z working in European enterprises operating in Vietnam. Specifically, the study explores the relationship between job description, job evaluation, job specification, job analysis and affective commitment of Generation Z while also identifying the influence of affective commitment on turnover intentions. Based on the theoretical and literature summary, the research model is proposed. Accordingly, hypotheses are developed, and we apply a quantitative analysis with a research sample of 250 Generation...

Predictive Ability of Accounting Standard IAS 12 in AgricultureArticles

Goranka Knezević, Vladimir Ristanović, Vladan Pavlović

Central European Business Review 2025, 14(2):75-92 | DOI: 10.18267/j.cebr.385  

The predictive value of tax allocations (deferred taxes) and their incremental power in explaining future cash taxes paid and current tax expenses in the agricultural industry is a topic of significant relevance. This is particularly important for policymakers and managers due to the complexity of accounting standards in this area. The goal of the paper is to enhance the understanding of tax planning techniques used by agricultural companies. We consider four variables crucial in our analysis: dependent (cash taxes paid and current tax expenses) and independent variables (deferred tax assets and deferred tax liabilities). Our modelling of the relationship...

The Influence of Covid-19 Pandemic on Consideration of Corporate Social Irresponsibility by Sovereign Wealth FundsArticles

Marty-Jörn Klein, Gabriela Chmelíková, Jozef Palkovič

Central European Business Review 2025, 14(2):45-73 | DOI: 10.18267/j.cebr.383  

Sovereign wealth funds (SWFs) have a significant influence on global financial markets, with assets exceeding USD 11.2 trillion and accounting for 40% of the world's largest 100 asset owners' total assets. Understanding the drivers behind SWFs' investment decisions is crucial. This study examines the impact of the COVID-19 pandemic related to corporate social responsibility (CSR) and irresponsibility (CSI) compared to financial data on SWFs' investment decisions, analysing 72% of their total public equity holdings from 2019 to 2023. Findings reveal that SWFs prioritize company self-reported environmental, social and governance (ESG) metrics over public...

Consumers' Orientation towards E-Commerce during Disruptive Times: Entrepreneurship ImplicationsArticles

Raluca Mariana Grosu, Kejo Starosta, Doru Alexandru Pleșea, Sandra Diana Chița

Central European Business Review 2025, 14(2):25-43 | DOI: 10.18267/j.cebr.380  

Our study approaches consumers’ orientation towards e-commerce during disruptive times, taking the COVID-19 pandemic, the most prominent recent disruptive event, as a reference. The analysis of the phenomenon was targeted at two differently developed European countries, Romania and Germany, which were investigated. Considering the time span from January 2020 to January 2022, Google Trends was used to track the search volumes associated with the main e-commerce platforms in the analysed countries, serving as a proxy measure for gauging consumers’ orientation towards e-commerce. Based on sound sentiment and quantitative analyses, our study...

Corporate Integration Processes: Lessons from the Covid-19 CrisisArticles

Vincent Montenero, Cristina Cazorzi

Central European Business Review 2025, 14(2):1-23 | DOI: 10.18267/j.cebr.381  

This article examines the challenges of integrating new employees into a company in an environment where remote work is growing significantly. The reference situation is the COVID-19 crisis, seen as a case study. To describe the process as accurately as possible and to identify areas of diligence, we use a mixed method based on 51 questionnaires containing numerous open-ended questions and eight semi-structured interviews. The descriptive part of our analysis allows us to focus on the link between the degree of experience and the proactivity of newcomers. It also reveals the differing expectations that newcomers may have regarding what integration...